Jay Baer’s 7 Most Insightful Quotes
If you don’t know of Jay Baer, it’s time you do – especially if you’re a marketing professional. Jay Baer has spent 25 years in digital marketing and customer experience, consulting for more than 700 companies during that period, including 34 of the FORTUNE 500. His current firm – Convince &Convert – provides word of mouth, digital marketing, and customer experience advice and counsel to some of the world’s most important brands.
Jay Baer has a wealth of knowledge and is the author of several books. His new book, Talk Triggers, is the complete guide to creating customers using strategic, operational differentiators that compel word of mouth. In the best companies, the customers do the marketing. Talk Triggers is the instruction manual for making businesses grow with customer conversation. Hug Your Haters – Jay’s book on modern customer service and customer experience techniques – revolutionized the way business thinks about customer interactions, and was named one of the top 3 business books of 2016 by Strategy + Business.
To help you further get to know Baer, we’ve included 7 of his most insightful quotes.
7 Most Insightful Quotes from Jay Baer
“If you help someone, you may create a customer for life.”
“Social media is an ingredient, not an entree.”
“Give away everything you know, one bite at a time.”
“Technologies change, people change, users change, and you have to be there to adapt to it or else you will be making cassettes when the CD comes around.”
“In today’s world, meaningful differences between businesses are rarely rooted in price or product, but instead in customer experience.”
“If your stories are all about your products and services, that’s not storytelling. It’s a brochure. Give yourself permission to make the story bigger.”
“If your competitors start copying you then you are doing something right.”
Want to learn more from Jay Baer?
This year MHI will host it’s Annual Conference in Phoenix Arizona October 3-6 featuring a robust speaker line-up including Jay Baer! Jay’s session titled, Rewire: How to Reconnect with Your Customers and Boost Your Business, will teach you how to adapt your marketing to the market shift influenced by COVID-19. In this session you will learn how to:
– Rebuild customer knowledge (including ratings and reviews)
– Retrain your team
– Repackage your products and services
– Regain your competitive advantage
– Reintroduce your brand to your customers
– Reset your expectations for success
Baer will also hold an executive workshop focused on how to grow your business by helping, not selling.
Learn more and register to attend the 2021 MHI Annual Conference today.