Adapt and Grow: Content Marketing for SEO
Webinar: Monday, September 13, 2021 | 12:00 pm – 1:00 pm ET
MHI’s Mpro Community invites you to join us for our third webinar of 2021 – Adapt and Grow: Content Marketing for SEO.
What do your customers do when they have a problem? They run to Google and search for help. That’s why content marketing became a huge buzzword over the last decade – and became even more important during the pandemic when search volumes increased by two to three times in B2B.
How well do you rank for the important search terms your customers are using? And how do you find the resources and budget to execute a content marketing strategy that delivers not just SEO results, but leads and sales?
In this webinar, international speaker, author and leading content marketing expert, Michael Brenner will discuss the key factors to content marketing success, and outline a road map that any business can follow to deliver organic reach, customer engagement, and lead conversion.
At the end of this presentation, you’ll be able to:
– Understand what marketing really is, what it should be and content’s role
– Implement a consistent and effective content marketing strategy without breaking the bank
– Take five key action items back to your team to implement right away
Meet the Speaker
Michael Brenner is the former VP of Digital Marketing at SAP, he’s been a CMO of multiple high-growth startups, is a top Content Marketing influencer, and now runs a fast-growing content marketing agency, Marketing Insider Group. He is also the author of The Content Formula, and Mean People Suck. When he’s not running after his 4 kids, Michael enjoys sharing his experiences and client stories to inspire leaders like you to create growth and impact.